Since my previous blog post concerning the future of LIV Golf (Speculation Surrounding the Future of LIV Golf and Analyzing its Impact to this Point), the league and the Saudi Public Investment Fund (PIF) have remained in the news for the same issues. According to The Wall Street Journal, Saudi Arabia’s PIF announced that it... Continue Reading →
Comments made by LIV Golf CEO Scott O’Neil recently have caused speculation and uncertainty regarding the league’s future. Though this is not a confirmed collapse of LIV Golf, O’Neil emphasized funding through the 2026 season and never confirmed anything beyond that. A statement like this can create pressure points from a legal and business perspective.... Continue Reading →
As the 2025 PGA Tour season got underway a few short weeks ago, many questions remain around the status of the PGA, LIV merger. Most importantly, players and fans want to know if this will be the year that the professional golf world comes together once again. Towards the end of the 2024 season,... Continue Reading →